two & a half gamers cover image

two & a half gamers session #33 - The UA (r)evolution, from fake ads to fake core gameplay in games

two & a half gamers

00:00

What's the Biggest Predictor of Good Creative Performance?

IBM: What do you guys think is the biggest predictor of like good creative performance? Well, the emotions that are always attached to the creative. That's what we're going to focus on this week. We'll talk about fake ads and how they can be used as a marketing tool for more than just one product or service.

Play episode from 35:44
Transcript

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
 Get the app