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#539 - Sam Tatam - Evolutionary Ideas For Modern Problems
Modern Wisdom
A Nightclub Nightlife Example: Lollipops
One of the things we realized is if we gave people a little treat on the way out, that would maximize the end effect as well. We actually managed to combine two really great strategies here. The lollipop was the end effect. It made them feel like they'd been well treated. And because you're sucking on a lollipop, you're not going to start chanting because you've got some sugar in your mouth. So we managed to come up with a sleep for that as well. That's a cracker again. But having a balloon drop, I mean, that's a wonderful like, again, peak, memorable moment. Oh, fuck. Sorry.
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