5min chapter

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Noam Segal - Tools and tactics for modern user research

Dive Club 🤿

CHAPTER

Exploring Research Tactics and Tools in User Research

The chapter dives into the nuances between qualitative and quantitative research methods in user research, using examples from Duolingo and a marketplace scenario. It emphasizes the significance of tools like Descout and Genway for diary studies and large-scale qualitative interviews.

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