3min chapter

The Business Storytelling Podcast cover image

608: Creating content for ALL relevant channels to increase authority - a chat with Jeff Bullas

The Business Storytelling Podcast

CHAPTER

Building a Global Audience and the Long-Term Commitment of Content Marketing

This chapter discusses the process of building a global audience through content marketing, emphasizing the importance of passion and curiosity. The speaker shares their experience of writing daily for four years and the opportunities that arose as a result of their growing influence.

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