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EPISODE DESCRIPTION
Jamie Rawsthorne is formerly half of the Zac and Jay show and is a current Youtube advisor to clients like Codie Sanchez and Morning Brew.
In 2018, Zac and Jay posted "We Entered the World’s Strangest Sport," a video where they take part in the age-old Welsh tradition of bog snorkeling. That video was the catalyst for the channel's explosion, becoming one of the fastest-growing channels on YouTube.
Jamie helped grow the Zac and Jay show to 900,000 subscribers…and then he left.
So in this episode, you’ll learn
- What’s working on YouTube today
- Where YouTube is headed
- How YouTubers can monetize their channel
- And how to steal ideas for your own channel
Full transcript and show notes
Follow Jamie on Twitter / Website
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TIMESTAMPS
00:00 - Steal Like a YouTuber
01:46 - How YouTube Has Changed Since 2018
04:11 - Does the Algorithm Hurt Innovation?
07:31 - How to Steal Videos Ethically
09:50 - How to Evaluate Video Performance
11:15 - Don’t Overthink Thumbnails
14:05 - Is YouTube TOO Optimized?
14:56 - Our Lovely Sponsor Uscreen
16:23 - Entertainment YouTube VS Education YouTube
17:43 - The Truth About YouTube Podcasts
19:46 - Monetization and Your Relationship with Your Audience
23:52 - All YouTubers NEED an Email List
27:05 - Dealing With Burnout
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RECOMMENDED NEXT EPISODE
→ #159: Nuseir Yassin
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