How to Build a System That Gets Results

I batch the newsletters that we put out there. I don't post on my own LinkedIn. Our director of marketing does that. He schedules all my Twitter and a lot of different things. And then I build a system to make sure that goes out there consistently. It's actually less expensive than you think if you give really good guidelines to do that. But usually it's the first thing people cut out once they start trying to make money.