Blindsight & Neuroscience of Marketing with Matt Johnson and Prince Ghuman
The Behavioral Design Podcast
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Blindsight as Marketing?
As marketing, i would argue, sits between that gap of objectivity and subjectivity. In an it sits in the gap of what you are objectively taking in, but also what you are not aware of. So that's why mat and i use blindsight, not only as a book title, but so it is cond o. Nobl like most people, don't know about the blindsight condition let alone how directly it correlates to marcing.
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