Sub Pop Records: Bruce Pavitt and Jonathan Poneman
How I Built This with Guy Raz
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Navigating Success and Struggle at Sub Pop Records
This chapter explores the critical decisions and emotional challenges faced by the co-founders of Sub Pop Records during the late 1990s and early 2000s. It highlights their divergent visions for the label's future, the pressures of financial success, and the personal toll these experiences took on their partnership. Through reflections on past decisions, they emphasize the importance of balance between creativity and commercialism in the music industry.
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Transcript
