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508: Soy Boys, Chad Foods, and the Yassification of the Grocery Store with Snaxshot's Andrea Hernández

This Is TASTE

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The Soda Revival: Trends and Strategies

This chapter explores the changing dynamics of soda consumption in America, highlighting the comeback of traditional sodas alongside emerging trends like probiotic beverages. It examines strategic maneuvers by companies to appeal to younger consumers, discusses the evolving market landscape, and hints at future shifts in branding and product positioning.

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