3min chapter

Founders cover image

#52 The Republic of Tea: The Story of the Creation of a Business, as Told Through the Personal Letters of Its Founders

Founders

CHAPTER

The Importance of Consistency

"There is no such thing as safety and certainty. It's human folly to think there is," Bill Clinton wrote in a book about his time at the Republic of T. "In a world where nothing is certain and nothing is safe, what I'd like to do is offer the customer the next best thing, a great cup of tea." The company was founded by former President George H.W. Bush after he took office in 1993.

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