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Tinder Changed the Game

Land of the Giants

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Why Swiping Gives You That Slot Machine Feeling

When we do something that feels good, our brains release a chemical. Michael Mursenik is a neuroscientist and professor emeritus at the University of California, San Francisco. He says there's an explanation for why swiping gives you that slot machine feeling. The very act of swiping triggers those sweet little dopamine hits.

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