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How to Pitch Business Services and Products to Secure PR and Paid Consulting Opportunities with Dermatologist and Inventor, Dr. Ross Radusky

Small Business PR

00:00

Pitching Expertise vs Pitching Invention

They discuss the similarities and differences between pitching their expertise and pitching their invention. They explain how they used their expertise and passion to create a product and how they have been promoting it. They also mention the importance of finding the right angle to tie their invention into relevant topics or issues.

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