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David Lieb, Creator of Google Photos

The Social Radars

CHAPTER

The Chicken and Egg Problem With Flock

Flock was intended to help you automatically share photos that you take with the people in your life. We launched it and like nothing happened. No one downloaded it. And so it was the opposite of the bump effect where bump had a network effect, right? That chicken and egg problem. It actually turned that liability into a big asset because people would go tell their friends about it.

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