How to Acquire a Brand From a Cellar?

When we are acquiring the brand from cellar iting, we have some criteva that we difficultly look at when we assess whether it's a good fit for us to te acquiring o athink. First of all is the category focusd at the branhas. We currently acquire brands which are typically in the home and living, babies and pets, outdoors and sports and personal carebals, beauty segments. And so we re see if the brand is getting thee revenue in these categories. The second is we only acquire brands which have native on land brands anso a majority of the revenue wich to be coming from nine platforms such as shopify, shope, lazara,