Exit Rich: Home Service Secrets with Lance Bachmann cover image

Traditional Marketing is Dying - And What to Do Instead: Insights from Katie Donovan

Exit Rich: Home Service Secrets with Lance Bachmann

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Navigating Social Media's New Frontier

In this chapter, the discussion centers on TikTok's rapid ascent in the social media landscape compared to YouTube, highlighting strategic advantages and user engagement tactics. The conversation delves into data privacy concerns and the risks of sharing personal information across platforms like TikTok and Facebook. Additionally, the chapter provides insights into effective marketing strategies for home service businesses, emphasizing the importance of understanding client needs through tools like Google My Business.

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