Seller Sessions Amazon FBA and Private Label cover image

From Killing It On Amazon To Shopify - Open Brands with Channing Dyson of Daxx Eyewear

Seller Sessions Amazon FBA and Private Label

CHAPTER

Building a Brand and Expanding Reach

In this chapter, the speakers discuss how to avoid being seen as a cheap sunglasses brand while still offering affordable options. They also talk about the average basket size of customers and how wholesaling has become a significant part of their sales. They share their experiences of working with boutique owners and attending trade shows to expand their reach.

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