The farmers co-op that's scaled beyond 8-figures!
Food Chain Wars
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Navigating Cooperative Dynamics in Agriculture
This chapter explores the formation and evolution of a farmers' cooperative, highlighting the challenges of aligning diverse farm interests and the importance of a clear vision. It delves into strategies for market development and maintaining cooperative integrity while discussing the complexities of governance and ownership structures. The conversation emphasizes the need for education, problem-solving, and effective marketing as key components for the cooperative's growth and success.
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Transcript
