24min chapter

Deconstructor of Fun cover image

255. From Casual to Complex: Trends that Shaped Gaming in 2024

Deconstructor of Fun

CHAPTER

Navigating Hybrid Monetization in Gaming

This chapter explores the evolution of hybrid monetization strategies in the gaming industry, particularly post-2019 privacy changes. It emphasizes the need for collaboration between marketing and product teams to improve user engagement and monetize effectively, examining the development of hybrid casual games. The discussion highlights the importance of early performance metrics and cautious scaling during game launches to succeed in the evolving landscape.

00:00

Get the Snipd
podcast app

Unlock the knowledge in podcasts with the podcast player of the future.
App store bannerPlay store banner

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode

Save any
moment

Hear something you like? Tap your headphones to save it with AI-generated key takeaways

Share
& Export

Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode