A Conversation with Fanatics Founder & CEO Michael Rubin
The Joe Pomp Show
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The Impact of Star Athletes on Sports Merchandise
This chapter explores how influential athletes like Shohei Otani and Aaron Judge shape the sports merchandise industry, drawing parallels to Michael Jordan's iconic status. It also highlights the rise of younger athletes such as Jaden Daniels and CJ Stroud, emphasizing the collaborative learning between seasoned stars and newcomers.
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