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20min chapter
What Makes a Good Seller Great?
The Win Rate Podcast with Andy Paul
Navigating Modern Sales Dynamics
This chapter explores the evolving landscape of sales, focusing on the tendency of sales representatives to close smaller deals due to shifting mindsets and challenges in managing the sales process. It highlights the significance of understanding customers' deeper pain points and the roles of key decision-makers, while emphasizing the complexities of buyer behavior in today’s marketplace. The discussion also underscores the importance of proactive relationship-building and emotional intelligence in enhancing the overall sales experience and guiding buyers through their decision-making journey.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode