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Constructing, Growing & Selling A B2B Service Business with Mark Colgan of Yellow O

Confessions of a B2B Entrepreneur

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The Challenges of Running a Service-Based Business

I was very, very cautious that being a little bit plugged into this kind of outbound prospecting world and understanding how spam filters are. We knew that with our conversion rates, we didn't need huge volume. How much volume are we talking about 100 a day? No, no, no, it was around 40 a day. Did you ever have demand that you either push back or said no to because you didn't have the operational capability? Yeah, a few times. Sometimes we lost a customer or two because of that. Most people were pretty understanding because we were upfront from the beginning.

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