College Football Wars | Fragile Alliance | 4
Business Wars
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Pac-12's Defining Moment
This chapter explores the pivotal moment for the Pac-12 Conference as Commissioner George Klievkoff presents an unexpected media rights deal exclusively with Apple TV amid the exit of key teams. It details the decline of the conference, the shift in college football dynamics, and the financial ramifications as the sport enters a new era in 2024.
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