10min chapter

The Storytelling Lab cover image

The Domino Framework: A Simple Structure for Impactful Business Stories with Jyoti Guptara

The Storytelling Lab

CHAPTER

The Art of Business Storytelling

In this chapter, the speaker explores their transition from novelist to business storyteller, emphasizing the importance of engaging narratives in professional settings. They discuss how storytelling skills are applicable across various fields, showcasing the power of unique perspectives and talent stacking. Through examples, the conversation highlights how effective storytelling can cultivate an organizational culture and enhance communication beyond charismatic delivery.

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