Episode 57 - with Peter Cohen and Rob Dean - What is Lead Churn + Do SDRs block the path?
Two PreSales in a Pod
00:00
Are You Getting in Early?
i think there's this paradise shift in the way that we're now treating buyers, but the reality was, at the time, there was this kind of conflict of interest. There was this element of er wanting to be in before the competition. And tom will know what i'm talking about here, because this is a jointly er, one of those organizations we've both worked at, not naming any names. But you know, the reality it, you always got in behind the competition, so you were getting into the opportunity late and didn't really get the same experience as would have happened if they'd been ready to buy.
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Transcript
