How to Determine if Your Product Image Isn't Doing Its Job

There's just not that much margin to play with on a $5 thing. At 2% conversion rate, it's like, I've got to be getting clicks for pennies or fraction of pennies at this point. If you're not driving any clicks at all or very, very few clicks, it's obvious that your main product image is not doing its job. It's not selling for you. But if you are getting clicks and you're getting people to view your product, but they're still not buying, well, then you know for sure that the rest of your product that you're describing the product are not doing a good job.