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JAY ALDERTON: MAKING MONEY IN FITNESS THROUGH SOCIAL MEDIA! 038

The British Entrepreneur

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Evolving Fitness Careers: From Training to Branding

This chapter discusses the transition in fitness careers from traditional roles to diversifying income streams through branding and online presence. The speaker shares personal experiences highlighting the shift in mindset that prioritizes client results over personal achievement, especially after significant life changes. Additionally, it explores the pressures young individuals face in the fitness industry, particularly regarding success and motivation in the age of social media.

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