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17min chapter
Spotify-Europachef Michael Krause (#687)
OMR Podcast
Wandel in der Musikbranche durch Spotify und Live-Konzerte
Diskussion über die Veränderungen in Live-Konzerten durch Streaming-Plattformen wie Spotify, Investitionen in Live-Auftritte, Tools zur Tourdatenverwaltung auf Spotify, und die demokratischeren Prozesse für mittelgroße Künstler. Zudem werden Marketingstrategien von Spotify zur Nutzergewinnung, Partnerschaften mit Unternehmen wie H&M und FC Barcelona, sowie die Beschränkungen durch den Digital Markets Act erörtert.
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