Ibrahimovic and enforcing cultural standards

John Gibbons is joined by Professor Damian Hughes to talk about his new book The Barcelona Way: Unlocking the DNA of a Winning Culture. 

Damian discusses how Barcelona achieved their unique sustained success since 2008 and what lessons can be learned from it. 

You can buy the book on the following link - https://www.amazon.co.uk/Barcelona-Way-Create-High-performance-Culture/dp/1509804420/ref=asap_bc?ie=UTF8

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