14min chapter

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How Crypto Tokens Get Launched and How That's Evolved Over Time - Ep. 691

Unchained

CHAPTER

Navigating Token Launch Strategies

This chapter explores critical considerations for token issuers when selecting exchanges for launches, including fees, liquidity, and market reach. It highlights the competitive landscape of token launches, contrasting community-driven meme coins with institutional projects, and emphasizes the importance of tailored strategies. The discussion also delves into market making dynamics, token distribution implications, and the evolving role of incentives in attracting user engagement in the cryptocurrency space.

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