3min chapter

Explicit Measures Podcast cover image

207: Storyframing And Storyforming - Two Essential Steps That Precede Data Storytelling

Explicit Measures Podcast

CHAPTER

The Importance of Understanding Objectives and Creating the Right Frame for Reporting

Brent: I think we're going to be much more effective in what I'm hearing you say is, yes, understanding objectives and creating the right frame for reporting. And Mike, I agree that is a lot of organizations where they just so many of the data, but I'll push back where just because that's their behavior doesn't mean you can't adjust that behavior. If you have that support, people will see the value.

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