In this episode of AI + a16z, Replicate cofounder and CEO Ben Firshman, and a16z partner Matt Bornstein, discuss the art of building products and companies that appeal to software developers. Ben was the creator of Docker Compose, and Replicate has a thriving community of developers hosting and fine-tuning their own models to power AI-based applications.

Here's an excerpt of Ben and Matt discussing the difference in the variety of applications built using multimedia models compared with language models:

Matt: "I've noticed there's a lot of really diverse multimedia AI apps out there. Meaning that when you give someone an amazing primitive, like a FLUX API call or a Stable Diffusion API call, and Replicate, there's so many things they can do with it. And we actually see that happening — versus with language, where all LLM apps look kind of the same if you squint a little bit.

"It's like you chat with something — there's obviously code, there's language, there's a few different things — but I've been surprised that even today we don't see as many apps built on language models as we do based on, say, image models."

Ben: "It certainly maps with what we're seeing, as well. I think these language models, beyond just chat apps, are particularly good at turning unstructured information into structured information. Which is actually kind of magical. And computers haven't been very good at that before. That is really a kind of cool use case for it.

"But with these image models and video models and things like that, people are creating lots of new products that were not possible before — things that were just impossible for computers to do. So yeah, I'm certainly more excited by all the magical things these multimedia models can make."

"But with these image models and video models and things like that, people are creating lots of new products that were just not possible before — things that were just impossible for computers to do. So yeah, I'm certainly more excited by all the magical things these multimedia models can make."

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