30 Minutes to President's Club | No-Nonsense Sales cover image

#182 - Hall of Fame: Kevin “KD” Dorsey

30 Minutes to President's Club | No-Nonsense Sales

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How to Sell to the CFO

When your buyer tries to negotiate and asks you for a discount, do not act like that is normal. Use bucket questions to narrow down your prospects problems so you can categorize them into one of two areas. It's all about pulling one or two punches before you give your value prop. Our actionable tactic by Zoom info is the event attendee coffee.

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