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148: Building an Efficient Paid Program (w/ Blake Strozyk, Bull Media)

Metrics & Chill - Predictable Growth for B2B

CHAPTER

Understanding 'Zero to One' and Defining Success

This chapter explores the concept of 'zero to one' and discusses how to define 'one' in relation to the success of a program, highlighting the importance of understanding specific markers of success before scaling up.

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