6min chapter

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Ep 90 - The Pinocchio Effect - How Visible Gains Can Transform Learning

Marketing For Learning®

CHAPTER

Exploring the Pinocchio Protocol for Visible Learning Incentives

This chapter explores the concept of the Pinocchio Protocol, which stresses the importance of making consequences of actions visible to promote learning and behavioral change. Through examples like Pinocchio's growing nose and the immediate effects of smoking, the chapter delves into the significance of recognizing both immediate and gradual impacts to prompt individuals to prioritize learning.

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