Why Zero-Party Data Is So Critical for Marketers | Interview with Ryan Levesque
Perpetual Traffic
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The New Gouge Analytic - What Do You Do About It?
Gouge announced earlier this year that within two years, all first party data will be removed from the site. This is a really important stintion, because up until this point, i've been calling zero party data first party data. You can run remarketing campaigns to people who have answered these questions on your weabsite based on the answers to those questions. That is how you're marketing becomes more intelligent.
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