In this episode of Dental Unfiltered, Matt Brown and Dr. Andrew Vallo tackle the ups and downs of dental marketing and the criticism it often faces from peers. They discuss the competitive landscape in dentistry, why marketing is essential for attracting patients, and the need to shift from a scarcity mindset to one of abundance. The guys emphasize the importance of unity in the dental community and share tips for dentists on how to handle criticism and promote collaboration.