2min chapter

WTF is with Nikhil Kamath cover image

Ep #03 | WTF is E-commerce: Kishore Biyani, Udaan & Meesho Founders Reveal What Sells and What Doesn’t

WTF is with Nikhil Kamath

CHAPTER

How to Pick the Right Platform to Shop On

Social media is a one of the most leading channels, but for consumer for consumer goods like white goods. Will it come down to curation and legitimacy in a way as to how I pick which platform to shop on? By the way, it ends up being what your value prop is. For example, Amazon is very focused on it. It's about everybody because you're in this. What is Amazon's value prop? Amazon is like convenience. Finish with Misha.

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