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88. Best of: Leading From Home – How to Create the Right Environment for Communication
Think Fast Talk Smart: Communication Techniques
The Importance of Comparative Evaluation in Decision Making
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When people make a decision, when they evaluate you, that evaluation is inherently comparative. The first thing we look for are what I call better than cues. Our minds are extremely capable, but also extremely cheap. We want to make a decision investing the least amount of mental capacity possible.
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