How to Justify a Price Premium

Each of the ads, basically, uses genuine historical news footage from the British Pathe archive. But then we tell these ridiculous stories and over the top of that, we had a little bit of animation. So you've got this very authentic thing that's then got this layer of silliness on top of it treated in a very British-esque, century way. At Tyrells, we know how to look after our spuds. Whether they're given a cheeky chop of chives, a dash of chili, my my, that's a big one, or a pinch of peppery perfection. These lucky spuds only get the best, making them terribly, terribly tasty.