2Bobs—with David C. Baker and Blair Enns cover image

How Categories and Positioning Options Might Change

2Bobs—with David C. Baker and Blair Enns

00:00

Change Management Is Bigger Than You Think, Right?

Change management, conversion rate optimization and c r m consulting are all growing in popularity. The trend of using the web to help people with disabilities is also on the rise. "I think this is becoming bigger, and i welcome it," says Mark O'Mara about marketing for change.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app