492 – YouTube Ads with Aleric Heck
The How of Business - How to start, run, grow and exit a small business.
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Using YouTube Ads to Promote Small Businesses
This chapter explores the benefits of utilizing YouTube as a platform to promote small businesses. It discusses the unique opportunities that YouTube provides to reach individuals in a learner's mindset, target audiences actively seeking solutions to their problems, and effectively grow content and channels through various types of YouTube ads. Additionally, it delves into the advanced version of YouTube ads known as video action campaigns, and explains the implementation process and long-term support provided to clients.
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