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11min chapter
How Alex Halperin built WeedWeek, a B2B outlet that covers California's cannabis industry
The Long Story with Simon Owens
Navigating Cannabis Media and Innovation
This chapter explores a speaker's journey within the cannabis media landscape, emphasizing their collaboration with major publications and the establishment of a successful newsletter. They discuss challenges in business model development, potential new product launches, and the creation of a customized news publishing platform for media companies. The conversation also delves into the complexities of brand ownership, technology integration, and leveraging advertising opportunities in the real estate sector.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode