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The Directness of Working With Jason to Market Basecamp Back in the Day
A lot of questions I have for you right now. Do you feel the directness of working with Jason as also being a helpful way to market basecamp back in the days? Was it going beyond just product building in a way or was it, did you learn more from the you know, the product craft side of things? In a way, basecamp was one of those things where the product, it was the so-called product led marketing because there was a really big kind of viral effect.