
246: Creating a Certification Program to Grow Your Business (Featuring Sahara Rose De Vore)
The Online Course Show
The Journey of a First Course Launch
This chapter narrates the early challenges faced by a course creator during their first launch, detailing the trial-and-error process that led to their initial sale. It emphasizes the significance of understanding audience needs, developing effective lead magnets, and the emotional ups and downs of entrepreneurship. The discussion also highlights the successful integration of webinars and email marketing strategies in converting subscribers into loyal customers.
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