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AI-Powered Subscription Growth

App Marketing by App Masters

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Navigating Subscription Growth in the AI Era

This chapter features a guest with expertise in venture capital and consumer subscription businesses, who discusses the transformative role of artificial intelligence in this industry. It introduces the subscription value loop framework, emphasizing the interconnected elements of value creation, delivery, and capture, while also examining real-world challenges faced by notable subscription services. The conversation highlights opportunities and competition in the evolving market landscape, encouraging practical insights for sustainable growth.

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