A Deep Dive into Adtech M&A with Azerion’s Matt Newcomb
Open Market
Navigating the Complexities of M&A Integration and AI Disruption
This chapter explores the complexities of the merger and acquisition process, with a focus on the critical importance of effective integration post-deal. It highlights how emerging AI technologies are transforming the landscape, while also addressing persistent challenges in merging corporate cultures and maintaining relationships with key leaders.
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