Hey {First Name}, An Insider's Guide to Outbound Sales cover image

#127: Social Media Cold Outreach That Works (Mohit Asthana)

Hey {First Name}, An Insider's Guide to Outbound Sales

CHAPTER

Is Outbound the Most Important Part of the Sales Process?

As an AE, you often know what customers are best fits for your current solution. So if you can outbound to them and have certain pain points or case studies or customer testimonials, then it'll probably be a better fit long term. I think that the best deals are honestly the ones that are self-sourced.

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