
MBA2633 Q&A Wednesday: No One Wants To Invest In My Business. What Do I Do?
The $100 MBA Show
00:00
Building Traction Before Investment: A Path to Success
This chapter discusses the critical need for businesses to establish traction prior to seeking investment. It presents a step-by-step approach to documenting progress and building a customer base, supported by a personal success story of a software launch that validated market need.
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