#96 - 5 steps to beat boring B2B marketing with Patrick Ward, VP of Marketing at Rootstrap
FINITE: B2B Marketing Podcast for Tech, Software & SaaS
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Building a Company Story Is a Business Decision, Not a Cliche
i think stories and building that company story is so soke. Most companies like to talk a lot about what they do, but very little aboutt their founders. I can list off countless client examples where i can tell it's because we were compelling enough to the person. The podcast are kindly supported by nine three x, the digital marketing agency working exclusively with ambitious fast growth technology companies.
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Transcript
