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Demystifying Startup Math: A Guide to TAM, Metrics, and Business Growth
Prime Venture Partners Podcast
How to Calculate Churn Based on Up for Renewal Basis
In the case of churn, we have to ask ourselves what is the objective of that metric, right? So I would say it's true for all metrics. Like you need to be clear about what the objective is because taking a particular definition and then just cookie cutter pasting it into your business usually results in just a wrong set of numbers.
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